Aiming to send a positive message about the e-commerce sector in the wake of the recent turmoil, 20 e-commerce online organizations launched an awareness campaign at Hotel Sonar Gaon on October 12 with the slogan “Shopping will be online knowingly”.
The e-commerce sector of the country has gained the confidence of the people with the service and the buyers are taking this service. In the last year and a half since the beginning of COVID-19 pandemic, the entrepreneurs of this sector have developed this sector by providing safe services to the people at home. But the bad business strategy of a handful of individuals cannot be detrimental to the service sector and its impact on most other positive and trusted organizations.
E-commerce is not a fraudulent business and no business can be invested in that business by purchasing goods and no lasting business concept can be established with unwanted discounts over unusual times. And buyers need to know and understand the right e-commerce company to buy the product in the right way. The event was organized to convey these messages.
Speaking on the occasion, Shomi Kaiser, President of e-Cab, said, “We want to bring real e-commerce entrepreneurs to the forefront and not leave the way open for the application of bad business strategies.” e-Cab is working with the government on several issues in this regard. Membership of several organizations has been suspended. Other accused organizations have been kept under surveillance.
“We are trying to launch an integrated grievance management service,” said Abdul Waheed Tamal, e-Cab’s general secretary, in response to a question from reporters. The problem will be greatly reduced if buyers, consumers and government agencies are involved in this. He added that the escrow service is basically a technology dependent and automated method. At the direction of Bangladesh Bank, a letter has been sent from e-Cab regarding the money stuck in the payment gateway.
Fahim Mashroor, CEO of Ajker Deal and Bdjobs, hosted the event. He thanked the journalists for their role and said that not everyone can be infamous for a few organizations. Most of the organizations are providing good service and this is why this is evolving. Consumers would not come here without service. So, the buyer should inform the general public about those who are providing the right service.
Zia Ashraf, the founder and COO of Chaldal spoke on the occasion. He said that e-commerce companies provide products and services to the customers, the customers get the services here for a fee. If the interests of a buyer are not protected, he must have the right to complain or to resort to the law. He further said that in order to invest in a company, one has to look at the documents of the company and invest on the basis of bilateral terms and conditions. Just as an investor makes a profit, the company will take a liability even if it makes a loss. Purchasing products can never be an investment.
Speaking on the occasion, Adi’s entrepreneur Fatema Akter, Pathao President Fahim Ahmed, Ekshop chief Rezwanul Haque Jami, Pikabu CEO Marin Talukder and Jachai’s CEO Mohammad Abdul Aziz spoke.
On October 10, 20 local companies announced the “Ten-Ten” shopping festival like every year. In this 20-day-long event, each company offered various kinds of gifts, discounts, offers as well as free delivery all over the country. If you pay through bKash, you will get 10% instant cashback.
The companies are Chaldal, Rokomari, Ajker Deal, Diabetic Store, Pathao Food, Seba XYZ, Prothoma, The Mall BD, Pikabu, Gazette & Gear, Adi, Ekshop, Jachai, Ifery, Protein Market, Baby Care, Bangla Shopper, Startech and 20 others. E-commerce sites and logistics companies are participating. bKash and Delivery Tiger are partners of this event. Details of the event can be found on this website .